You can’t have a new year without resolutions! Make 2014 the best year ever for your business by fixing your weaknesses and improving your strengths.
1. Prepare a 2014 Strategy Plan
Ruminate on the past year and think about what you can achieve for 2013. Write down some realistic goals you wish to attain. Set a new goal with each finished milestone and don’t forget to take time to celebrate upon each completed accomplishment.
2. Reward Your Best Customers
While you may know your 5 and 10 best customers, make sure the whole company knows too. Making these customers happy is your top priority. Continue building these relationships and ask what you can do for them.
3. Upgrade Your Mobile Site
More potential customers will access your website via mobile device than through a computer in the near future. Do you know what your site looks like on an iPhone, iPad, Kindle? If you haven’t already, upgrade to a responsive theme to ensure the same viewing experience on all platforms. See if you are responsive at Are You Responsive?
4. Create an Affiliate Program
Reward your customers by creating a competitive affiliate service that allows others to sell your business for you. Referrals are great for new business and will help your company grow faster. Offer customers money, credit, or coupons to entice them to spread your name around.
5. Market Your Company on Social Media DAILY
Make sure your Facebook, Twitter, LinkedIn, Tumblr, Instagram, Pinterest, and every other relevant social platform is constantly updated. Once updated, promote your brand every day. This is an easy way to increase traffic to your business website. Create lasting online relationships by replying to inquires and comments immediately.
6. Survey Your Employees
Deliver on your employees’ expectations by determining what needs they have. See what your employees like about the company and more importantly, what they dislike. Open dialogue will progress your business further. Tell employees what goals you have for them and what goals they want to accomplish for themselves.
7. Form a Business Structure
For entrepreneurs and new small business owners, protect yourself today and for the future by forming a business structure in the form of an LLC or corporation. These are easily and relatively inexpensive to set up.
8. Get Better Sleep
A good night’s rest ensures better health, memory, and learning. Also be sure to put away the electronics before you go to sleep. The glow of tablet and computer screens disrupt circadian rhythms and sleep patterns, while sleeping near your smartphone boosts your radiation exposure, preventing optimal sleep cycles.
9. Plan a Vacation
Choose a fun resolution you can look forward to. In my opinion, you should plan at least one vacation away from your computer or risk getting burned out. All work and no play makes Jack a dull boy. Make it a goal to have your company run smoothly without you being there by creating contingency plans.
10. Commit to Your Resolutions
No matter what resolutions you commit to, make sure you actually go through with it. Don’t disappoint yourself by avoiding or putting off improvements.
What resolutions do you want to accomplish in 2014?