Believe it or not, as much as social networking has blown up this past decade, emails have continued to flourish as a means of marketing and communication for both business and personal users.

The exponential advancement of email marketing services has not only lead to an online interface that simplifies the process of creating and sending emails to contact lists of any size, but also serves as a form of direct marketing that utilizes email to efficiently distribute information and marketing materials to prospective customers.

Today, one of the greatest foundations for a successful business is having a strong and powerful online identity.

We have given you plenty of marketing resources from monitoring tools and analytic applications to personal hubs for social media aggregation, but have you ever wondered why your business needs an online identity?

There are several reasons that you can come up with for developing your business’s identity online; however, we’ve narrowed the list down to the 7 most crucial reasons for you.

Right now Google+ is still hasn’t officially opened to the public for personal profiles or started beta testing business profiles, but we can’t help but wonder what those business profiles will look like and what type of features they’ll have.

We had a blast the previous 3 times at HostingCon, and now we’re ready for San Diego!!

The HostDime team is sponsoring and preparing their next exhibition at the HostingCon 2011 which takes place from August 8th to the 10th at the San Diego Convention Center centrally located in San Diego, California. This is the premier conference for any typical web host, value-added reseller, web developer, communication service provider (CSP), and anyone else interested in simply checking the pulse of the hosting industry.

Yesterday there was an announcement from Adam Eisner that our partner and registrar OpenSRS has acquired EPAG Domainservices GmbH who is a registrar based out of Germany.

If you’ve read our previous couple of blog posts, we have provided you with free monitoring tools and analytics applications to help you properly organize, aggregate, and evaluate your social media accounts and level of influence over your peers. However, we have yet to explain how to increase your influence within your multiple networking accounts.

Have you been wondering how effective your social media marketing is?

One thing that businesses, organizations, or even personal networkers look for in all types of social media is the amount of traffic and level of influence you have over your audience. Imagine an analytics tool that takes things like perception, engagement, feedback, and sentiment from your social media audience, and pulls out numbers from these to quantify beneficial results.

Today we would like to announce the official launch of our Affiliate Referral program. We have been receiving requests for this for a number of years and we are now happy to announce that the program is now live.

If you want to skip this post and jump right into it you can access the Affiliate section in your Core account at the following URL: https://core.hostdime.com/account/referrals/

For those that would like to learn more about what exactly our Affiliate Program is, read on!

The HostDime Marketing Team has spent several months researching, testing, and using various tools for social media monitoring, aggregation, and response. We’ve come to the conclusion that monitoring tools help brand and market your company/website and can help identify quality control or customer complaints that have gone unnoticed. We chose 4 different Monitoring Tools to analyze, and decided on specific pros and cons for each:

Here at HostDime, we know that you have a website because you have something you want to tell the world, be it your opinions or your products and services. Just having a website with that information is not very helpful if you can’t get people to actually visit it. These days businesses are learning the importance of being found online and how much of an increase in business the online exposure can bring. You’ve taken the first steps in building your website and hosting it with HostDime, but that doesn’t mean potential customers will find your site naturally (natural is organic discovery search and not paid targeted ads). To help solve this issue we have started writing a series of blogs focused on offering different free marketing tools and strategies that are out there for you to use. You will be able to find all of them in the “Marketing” category on our blog.